Get ready to rediscover your JCPenney! We’ve improved with a fresh new look! We’re lighter and brighter, plus easier to shop with all your favorite brands, appliances, beauty and more! Join Priscilla and 106.1 this Friday from 10a-12p to celebrate our new look with a ribbon cutting, coupon giveaways, food, entertainment and more. The party starts at 9:30AM! So come early! Doors open at 10am and first 50 in the door will receive a mystery coupon up to $50 off $50 as well as the chance to pick up giveaway items and enjoy up to 60% off select categories! The perfect time to, get everything you need for Back to School including 25% off select Nike & Adidas for the family. Don’t forget to stop by Sephora where there will be beauty demonstrations and Sephora experts to give you the perfect look! Indulge your beauty addiction and get rewarded for it! Sign up for Beauty Insider, a free rewards program, and score product rewards, invites to exclusive events, special gifts, and more.Be here early, doors open at 10 am! JCPenney, Style & Value for All!